Have you ever known two terms used so interchangeably? They must mean the same thing. Well, that’s where you’re wrong. You might be surprised to hear UX and UI design actually mean different things.
Both are integral parts of the product and website design process. They co-exist, work hand-in-hand, and are essential to the success of one another. So, let’s get stuck into the UX vs. UI design debate and conquer the myth that these two acronyms mean the same thing.
The Major Difference Between UI and UX Design
The first hint at how they differ is found within their name. UX stands for user experience, whereas UI represents user interface. As mentioned, while they work closely together, these are two different professions that are important cogs in the product development process. To put it in its simplest form, a UI designer cares about the physical aesthetic of a product, and a UX designer cares about how users experience said product – let’s go into a little more detail.
What is UI Design?
A UI designer is focused on what screens look like, navigation bars, iconography, colors, toggles, buttons, and all other visual design elements. Their job is to make digital products visually appealing to users.
Tasks a UI Designer Completes
- Defines page layouts
- Selects color palettes and typography
- Creates interactive elements, including scrollers, carousels, buttons, drop-down menus, and more
- Produces detailed wireframes that represent what the finished product could look like
What is UX Design?
UX design focuses on the entirety of the interaction with a user. Going deeper than visually appealing, a UX designer is tasked with making streamlined experiences and a strategic journey to guide users. Essentially, the mission of a UX designer is to make products that are enjoyable to use.
Tasks a UX Designer Completes
- Researches users and target audience, identifying goals, pain points, and behavior.
- Strategically plans a thoughtful user pathway and journey
- Designs wireframes to represent how a finished product could work
- Works alongside UI designers, developers, and other stakeholders to ensure the final design meets the requirements
The difference between UI and UX isn’t talked about enough. People assume it’s all design-related, so it must be the same. Well, as you can see, they’re actually drastically different. You need excellent UI and UX designers to create successful digital products that look amazing and function perfectly. Otherwise, products could be aesthetically brilliant but slow and difficult to navigate. Alternatively, you’ll find yourself with a design that isn’t good on the eyes but functions perfectly.
Reach out to our team today for expert assistance in UI and UX design – we’re ready and waiting to create ground-breaking products with you.