Shark Design Has Teamed with Agency 2.0 for Dynamic Campaign and Launch Backing
Shark Design is an award-winning product design and manufacturing company trusted by startups, brands, and corporate retailers to solve complex problems associated with every aspect of product design and development.
But while product design and development might give you a deliverable to work with, it does not ensure the exposure you need for fundraising campaigns. That’s where Agency 2.0 comes in.
Shark Design has partnered with Agency 2.0 for end-to-end product development and marketing services.
Agency 2.0, based in Austin, Texas, was founded in 2010 as the first full-service agency specializing in Kickstarter marketing and promotion. The company uses a multi-step launch strategy with more than 500 products to its credit and in excess of $100 million raised so far.
"With our focus on developing and manufacturing products for startups and the number of requests we receive for online marketing support it makes perfect sense for us to partner with AGENCY 2.0 to create their initial pre-order launch campaign," said Shark Design founder and CEO Oliver Evans.
Agency 2.0 founder Jonathan Chaupin added: “Since 2010, Agency 2.0 has specialized in crowdfunding marketing and creating, designing, and optimizing Kickstarter and Indiegogo. Joining our services with those of Shark Design is a no-brainer that gives inventors and entrepreneurs more chances than ever before to see their idea come to life.”
Marketing Campaign Planning: From High ROI Product Photos to Fully Managed Campaigns
The process of product design, from 2D sketches to full mechanical blueprinting, retail packaging, and manufacturing development, can be an exhausting, exhilarating process. But for most, it’s just a precursor to what may be an even more important function: Selling your product to investors. That’s where our unique partnership with Agency 2.0 comes in. With this agreement in place, the transition of your product from design and build to marketing is seamless, saving you time, money, and headaches.
Agency 2.0 has many specialized and technical tools at its disposal that can help transition your product from finished piece to revenue generation.
Whether you are targeting a campaign on Kickstarter, Indiegogo, or another platform, Agency 2.0 can create marketing plans and strategies that get your product in front of investors. These include:
- Product videos and photos with high-end production, editing and storyboarding services, lifestyle and product shots, and more.
- Fully managed campaigns that include graphic design, copywriting, audience targeting, social media, crowdfunding public relations, and campaign launching.
- Ad accelerators and campaign boosts for fundraising campaigns that are already live but need a quick infusion that can aid promotion, advertising, and crowdfunding optimization.
Don’t DIY Your Crowdfunding
Crowdfunding can be an excellent and strategic move for companies looking to fund new products and test markets, but it’s important to understand how crowded this stage of the product development campaign can be, and how difficult it can be for even seasoned product developers to stand out. That’s why a product development process with crowdfunding marketing plans baked in from the start can give your initiative the leg up it needs.
Since their launch, many crowdfunding campaigns have seen a huge rise in popularity, aided in part by social media, both for the number of campaigns being offered and the amount of interest from investors. While there are good opportunities for exposure, there has been a steady drop in average funding due to the flood of new marketing agencies and investors looking for an easy investment.
Ready to position your product for exceptional success? Call the pros at Shark Design today to see how our partnership with Agency 2.0 can ensure campaign success.